Want to boost your global communication skill?
Strategy
Communication is the expression of an idea or thought process, and thus, it is the basis for planning, decision making, maintaining existing relationships and forging new paths. Therefore, we understand communication as a function of corporate, professional and personal success.
Communication doesn’t always come naturally, and in many multi-cultural situations, it is even an acquired skill that requires a strategic approach, frequent training and rehearsal. Global interaction goes far beyond just the language component, but it is largely affected by the cultural context and range of experiences that both message senders and recipients have been exposed to.
From the assessment of your individual situation and your goals in the global market, we work with you to develop a customized communication strategy that delivers your message to the target audience.
Global Communication Factors
A strong strategic plan requires going beyond intuition and experience. Being open to change and adjusting quickly to unfamiliar situations are key to staying competitive in a rapidly transforming global market.
Leave room for setbacks and use them to your advantage. Building the capability of communicating on a global scale takes time and patience.
Global Trends
Source: World Trade Organization
Global Communication Factors
Speaking the same language as your counterpart is a big advantage, but language skill alone doesn’t define the success rate of communication.
Being culturally inapt often weighs heavier than not being conversant in a language. By investing effort into preparedness for a global communication setting, you can avoid putting your reputation at risk. Get up to speed on the individual background of the individuals and the organization you communicate with, as well as the macro environment they operate in. Identify the differences and spend time training for potential communication scenarios.